NISC and Touchstone Energy Announce Marketing Partnership to Elevate Service to Shared Members - National Information Solutions Cooperative (NISC)

NISC and Touchstone Energy Announce Marketing Partnership to Elevate Service to Shared Members

Lake Saint Louis, Mo., June 6, 2025 – National Information Solutions Cooperative (NISC), a leading provider of IT solutions to communications and energy organizations, announced the expansion of its Marketing Partnership Program through an agreement with Touchstone Energy Cooperative. The partnership will deliver actionable, personalized insights and dynamic marketing campaigns to drive stronger engagement for their many shared Members.

“Touchstone Energy has been instrumental in helping energy providers adapt to an industry that has become marketing-driven over the past several years,” said David Bonnett, Chief Solutions Officer for NISC. “This partnership is critical to helping our shared Members continue to grow, offer new and exciting programs and ultimately ensure they can meet the evolving needs of their customers.”

NISC announced the collaboration with Touchstone Energy Cooperative to assist energy providers with developing and implementing strategic marketing campaigns and programs. Touchstone, as a certified partner of NISC, has in-depth knowledge of NISC’s Marketing solution. Combined with its industry-leading marketing services and programs, Touchstone will be able to help Members maximize their use of NISC Marketing and scale the solution to meet Member needs.

“Touchstone Energy Cooperative and NISC share hundreds of members,” said Touchstone Executive Director Jana Adams. “Helping these shared members leverage the marketing tools available to them through the NISC platform is fully aligned with our mission of helping cooperatives strengthen relationships with members. We are excited about how this new marketing partnership will give our member cooperatives the opportunity to better engage and serve their members.”

NISC’s Marketing Solution is fully integrated with the NISC Enterprise. The solution is built to help Members leverage customer data to effectively target campaigns and maximize their return-on-investments. The solution includes tools for Campaign Management, Lead Management, Market Segmentation, Program Management, Sales Opportunities and SmartHub Crowdsourcing. Paired with NISC’s Multi-Channel Messenger solution, Members can run campaigns, create communication plans and measure success.

About Touchstone Energy Cooperative
Touchstone Energy is a national network of electric cooperatives across 46 states providing research, communications resources, and employee training programs that help its member cooperatives better engage and serve their members. As a result, Touchstone Energy cooperatives are positioned to achieve superior member satisfaction and engagement that strengthens the cooperative, the communities it serves, and the electric cooperative community at large. Through access to targeted programs and a unifying, national brand, Touchstone Energy cooperatives stand out as a trusted source of power and information to its 30 million members every day.

Learn more at www.touchstoneenergy.com.